Meet Marcus Lemonis: Camping World – and I-Bowl Sponsor – CEO [VIDEO]

The biggest news to come out of Shreveport-Bossier last week was the official announcement of Camping World as the Independence Bowl's new title sponsor. And the man at the forefront of this highly successful company is CEO Marcus Lemonis.

Lemonis, perhaps best know for his part in the MSNBC reality business series, "The Profit", brings years of entrepreneurial skill and business acumen to his newest role: The face of the Camping World Independence Bowl.